Continuing with its downward trend, the week 49 of opportunity to see (OTS) collated by Chrome Media Analytics and Media didn’t see much gain.
With 0.8 per cent growth, Infotainment channels across India led the pack of gainers for the week. Discovery with 85.5 per cent OTS continued its reign in the genre.
It was followed by Music in the Hindi speaking markets (HSM) with 0.7 per cent jump, Kids across Indiawith 0.6 per cent and Hindi Movies in HSM with 0.5 per cent hike. In their respective...
Chrome Data: Marginal gain in Week 49
With 0.8 per cent growth, Infotainment channels across India led the pack of gainers for the week. Discovery with 85.5 per cent OTS continued its reign in the genre.
It was followed by Music in the Hindi speaking markets (HSM) with 0.7 per cent jump, Kids across Indiawith 0.6 per cent and Hindi Movies in HSM with 0.5 per cent hike. In their respective...
Chrome Data: Marginal gain in Week 49