Tata Sky's rural play

"I am just a call away," is quite a claim. Especially when made by a service provider. In its new campaign, DTH provider Tata Sky does just this. The message is loud and clear: "Phone lagega to Tata Sky bhi lagega" - If your phone can get connected from a particular location, so can Tata Sky. Ogilvy India...

Tata Sky's rural play